ORCHARD PARK, N.Y. — Keon Coleman quickly became a fan favorite back in the spring, and he's doing nothing to curb that enthusiasm.
A Booking.com commercial featuring the rookie wide receiver has gone viral this week. There's no shortage of footage from Niagara Falls and Maid of the Mist, and there's an even an Easter egg for savvy Bills fans.
"I can't tell which one I like more, the ambiance or the decor. I still don't know," Coleman said, a nod to a segment Marshawn Lynch did on ESPN about Buffalo's nightlife. That Lynch segment included both Applebee's and Dave & Buster's.
Coleman talked about the making of the commercial during a Wednesday news conference.
"It was great," he said, before adding, "it was smooth. I had fun."
Bills offensive tackle Dion Dawkins said he was a fan of the spot, and of Coleman in general.
"It was pretty funny," Dawkins said. "Keon's a good kid, man, and he has it. Whatever it is he's supposed to have, he has it, so I'm happy for him. He's pure entertainment. I'm pretty sure there will be more and more and more, but that commercial was super dope. Super dope. And it was real, and organic.
"And just like that commercial, I'm glad that the people who are in control of directing that commercial, it's not just taking that overly corporate route, and they're letting him be himself. With them allowing Keon to be himself, that's why that commercial is what it is."