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Goodbye Baker Victory: Rebranding for OLV affiliates

With revenue of $54 million and more than 900 employees, OLV Human Services (Baker Victory) is among the region’s largest nonprofit social service agencies.
Credit: OLV Human Services

BUFFALO, N.Y. — One of the region’s most recognizable nonprofits is changing its name. Baker Victory Services will now be known as OLV Human Services, part of a trio of new names for organizations affiliated with the Our Lady of Victory Organizations.

The new brands, effective immediately, are designed to clarify, unify and simplify brands affiliated with OLV, the Lackawanna organization founded by Father Nelson Baker in 1854 to serve homeless, abandoned and orphaned children. For more on this story, please visit the Buffalo Business First website.

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