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Genesee announces new fan chosen beer

This is the first time fans of Genesee Brewing Company had a say in which new Genesee specialty beer would hit the shelves.
Credit: Genesee Brewing Company

ROCHESTER, N.Y. — Genesee Brewing Company is rolling out a new beer, and it's all thanks to the input of thousands of fans.

The brewery announced Thursday, Citrus Pils will be hitting the shelves the first week of November.

Credit: Genesee Brewing Company
Genesee Brewing Company's new specialty beer, Citrus Pils

Brand manager Tiffany Benning describes the beer as "a pilsner-style ale that delivers bright flavors of tangerine and lime," calling it "the winter cousin of Ruby Red."

Citrus Pils was picked through the “Genesee for ‘23” campaign. 10,500 people cast a vote for which new specialty beer they wanted to see next. Genesee Says Citrus Pils won in a landslide. 

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