For local business It All Makes Scents, a mall location broadens opportunities.
Husband and wife Nicholas and Tawana Johnson started the business in June online and set up a showcase of products in their Buffalo home. As It All Makes Scents grew, they opened a storefront in the Fashion Outlets of Niagara Falls on Nov. 20.
“Not only will people that search online be able to find us, but people visiting the mall, especially coming from Canada, all over different parts of New York state and other states, can actually walk into a physical space,” Nicholas Johnson said. “Once they smell our candles, they don’t walk away without purchasing one.”
For more about the other business coming to local malls read the full story from our partners at Buffalo Business First.